BUYLOOPS

BUYLOOPS

Product Design

UX/UI Design

User Interviews

Persona

Service Safari

Designing a music sample platform

Buyloops.com is a platform where industry-leading music producers discover and purchase high-quality loops and samples. This case study highlights my process of designing their new platform from the ground up, combining intuitive UX with sleek, modern design to create a seamless user experience

Product Design

UX/UI Design

User Interviews

Persona

Service Safari

Designing a music sample platform

01 Problem

Buyloops already had a base of email customers, but they aimed to expand their digital business. My challenge was to design their new digital platform from scratch, where producers could find and buy music loops that fit their projects. I therefore started the design process by doing initial research.

02 Initial Research

To learn more about the field I conducted initial interviews with producers who already use similar music loop platforms. I also conducted a service safari and mapped out the existing eco system within the industry of selling and discovering new music loops.

Service Safari and System Mappings:

From the social platforms, I found that most sample sellers label their product as “type loops” and that this is a great way for the customer to find and buy the samples that they need. When working on specific projects, many industry producers find their loops on Youtube, as the loop-makers use this platform to market their loops. However, while Wavs and Splice provides an aesthetically pleasing overview and great search functions, they lack a “type loop” search functionality.

03 Design Opening

03

Design Opening

What if we integrate the search functionality and discoverability of “type loops” into buyloops new digital platform?

04 Solution

The final design direction shaped by research, testing, and iteration.

Landing Page

From the research I found that the most important cards to have on the landing page was the fresh packs and trending samples. Producers use these two functionalities to find new loops to work with, increasing the likelihood of the samples to be top quality, while also ensuring not many have worked with them before. They have been organized in a hierarchy that allows the producers to easily locate those sections.

The type loop section is located in the bottom until further research tests if this section is valuable for the producers. Based on initial research I decided to implement this section, so that the producers could easily find the type of loops that fit their current project. It was also integrated within the search and filter options.

The sample pack page

On the packs page the customer can browse and search for packs that fit their current project.

The creator page

The creator page allows users to follow their favorite loop-makers and get notified when they post new loops and packs. It also showcases which artists they have previously worked for which is a form of quality stamp.

05 Wireframes

06 Reflections and learnings

This job was my first UX designer position. As the sole UX designer on the team, I learned how to create aesthetically pleasing designs in Figma, manage the design process, and conduct UX research with a new user segment. I realized that establishing great working relationships with my team requires openness and humility to quickly change ideas when needed. I also learned to confidently discuss design ideas, that from a design-thinking standpoint, would add value to the company. I am excited to bring these learnings to my next project.

07 Recommendation

"Having Per Kristian on the team at Buyloops.com has been fantastic!

Per Kristian has demonstrated excellent design skills, particularly in creating user-friendly and aesthetically pleasing interfaces that resonate with our customers.

One of Per Kristian’s most notable traits is his creative approach and analytical problem-solving abilities. This was evident when he came up with the idea for a customized search function, allowing our users to find our products quickly and easily. His ability to understand user needs and translate them into effective design solutions is impressive.

On a personal level, Per Kristian is an excellent team player. He collaborates well with colleagues and has an outstanding ability to communicate complex design concepts clearly and precisely. His dedication and reliability have made him a valued employee who consistently delivers high-quality work on time.

Overall, Per Kristian has significantly contributed to the success of Buyloops.com, and I am confident that he will continue to excel in his future endeavors. I highly recommend Per Kristian to any future employer looking for a talented and dedicated UX/UI designer.

Best regards,
Anders Lunøe
Co-founder of Buyloops.com
Al@buyloops.com"

02 Initial Research

To learn more about the field I conducted initial interviews with producers who already use similar music loop platforms. I also conducted a service safari and mapped out the existing eco system within the industry of selling and discovering new music loops.

Service Safari and System Mappings:

From the social platforms, I found that most sample sellers label their product as “type loops” and that this is a great way for the customer to find and buy the samples that they need. When working on specific projects, many industry producers find their loops on Youtube, as the loop-makers use this platform to market their loops. However, while Wavs and Splice provides an aesthetically pleasing overview and great search functions, they lack a “type loop” search functionality.

04 Solution

The final design direction shaped by research, testing, and iteration.

Landing Page

From the research I found that the most important cards to have on the landing page was the fresh packs and trending samples. Producers use these two functionalities to find new loops to work with, increasing the likelihood of the samples to be top quality, while also ensuring not many have worked with them before. They have been organized in a hierarchy that allows the producers to easily locate those sections.

The type loop section is located in the bottom until further research tests if this section is valuable for the producers. Based on initial research I decided to implement this section, so that the producers could easily find the type of loops that fit their current project. It was also integrated within the search and filter options.

The sample pack page

On the packs page the customer can browse and search for packs that fit their current project.

The creator page

The creator page allows users to follow their favorite loop-makers and get notified when they post new loops and packs. It also showcases which artists they have previously worked for which is a form of quality stamp.

07 Recommendation

"Having Per Kristian on the team at Buyloops.com has been fantastic!

Per Kristian has demonstrated excellent design skills, particularly in creating user-friendly and aesthetically pleasing interfaces that resonate with our customers.

One of Per Kristian’s most notable traits is his creative approach and analytical problem-solving abilities. This was evident when he came up with the idea for a customized search function, allowing our users to find our products quickly and easily. His ability to understand user needs and translate them into effective design solutions is impressive.

On a personal level, Per Kristian is an excellent team player. He collaborates well with colleagues and has an outstanding ability to communicate complex design concepts clearly and precisely. His dedication and reliability have made him a valued employee who consistently delivers high-quality work on time.

Overall, Per Kristian has significantly contributed to the success of Buyloops.com, and I am confident that he will continue to excel in his future endeavors. I highly recommend Per Kristian to any future employer looking for a talented and dedicated UX/UI designer.

Best regards,
Anders Lunøe
Co-founder of Buyloops.com
Al@buyloops.com"

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